Adrenalead and Nexx360 join forces to enable server-side Web Push notifications monetization

Adrenalead and Nexx360 join forces to enable server-side Web Push notifications monetization Reading time : 2 minutes Adrenalead, a MarTech solution supporting publishers in their audience loyalty and monetization strategy, and Nexx360, a server-side programmatic platform have teamed up to provide publishers with optimized access to programmatic chain players for monetizing their inventories through ‘Web […]

10 Reasons to Activate Nexx360’s Server-Side (Infographic)

10 Reasons to activate Nexx360’s server-side (Infographic) Reading time : 2 minutes Header bidding quickly won over publishers who, in order to make the most of it, connect to numerous SSPs with the aim of selling their inventory at the best price. However, these solutions are mostly integrated on the client side, meaning that auctions […]

Nexx360 Launches Europe’s First Programmatic Cloud

Nexx360 Launches Europe’s First Programmatic Cloud Reading time : 5 minutes Nexx360 introduces its European Programmatic Cloud, revolutionizing the landscape of digital advertising. This Auction House empowers programmatic players to overcome traditional header bidding obstacles, maximizing yield without compromising webpage loading speeds while reducing their carbon footprint. Several renowned European media brands are already benefiting […]