10 Reasons to Activate Nexx360’s Server-Side (Infographic)

10 Reasons to activate Nexx360’s server-side (Infographic) Reading time : 2 minutes Header bidding quickly won over publishers who, in order to make the most of it, connect to numerous SSPs with the aim of selling their inventory at the best price. However, these solutions are mostly integrated on the client side, meaning that auctions […]

For a transparent, responsible, and sovereign technological future 

For a transparent, responsible, and sovereign technological future Time reading : 2 minutes As the rules of major platforms, especially non-European ones, predominantly shape the web, the debate on digital sovereignty from a state perspective is regularly reignited. Recent European regulations such as the GDPR (General Data Protection Regulation), DMA (Digital Marketing Act), and DSA […]

Nexx360 Launches Europe’s First Programmatic Cloud

Nexx360 Launches Europe’s First Programmatic Cloud Reading time : 5 minutes Nexx360 introduces its European Programmatic Cloud, revolutionizing the landscape of digital advertising. This Auction House empowers programmatic players to overcome traditional header bidding obstacles, maximizing yield without compromising webpage loading speeds while reducing their carbon footprint. Several renowned European media brands are already benefiting […]